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Ford v Quebec (Attorney General), [1988] 2 SCR 712 (Link)

Facts:

About signage laws (specifically the language used). A Quebec government regulation limited advertisement to French only.

Ratio:

Commercial advertising constitutes expression under section. 2(b).

Purpose of 2(b) of the Charter (the underlying principles):
** 1. Seeking truth as an inherently good activity;
** 2. Participation in social and political decision making is to be fostered and encouraged;
** 3. The diversity in forms of individual self-fulfillment and human flourishing ought to be cultivated, in an essentially tolerant environment, not only for the sake of those who convey a meaning but also for the sake of those to whom it is conveyed.

Analysis:

Court held that the regulations infringed section 2(b) of the Charter, and could not be upheld under section 1 of the Charter. Commercial advertising constitutes expression under section. 2(b).


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